As a specialist in online trading and investment, Saxo Bank has traditionally aimed its products and services at the sophisticated trader.
In the past few years, a new strategic direction has taken shape which expands the focus from trading to a broader product palette, created to serve a much more diverse client base. While the foundation of Saxo Bank’s business continues to be its state-of-the-art trading platforms, client service and competitive pricing, the Bank is increasingly developing new business areas to complement its traditional offerings.
The diagram to the right illustrates the diversity of the Saxo Bank Group today. As for the future, Saxo Bank expects to create even more value for its stakeholders by launching more new products, platforms and services.